A song already carries the feeling. The video has to earn its place next to it, so we start from what the song is doing and build the picture around it.
Everything CitronFilms doesEvery one of these is a finished CitronFilms video.
These are planned shot by shot before a camera comes out, because a music video lives or dies on the edit.
You saw these on the home page. Classic Promo is for when you already know what you want to say. Strategic Promo is for when you want us to work out the message with you first. Classic starts at $2,500 and Strategic starts at $6,000.
Some clients come to us already knowing what they want to say. Others want us to dig in, find the story worth telling, and shape the whole thing together. That's where the two split, and the rest follows from there.
For when you already know your message.
A promo video built around an interview. One call to plan it, then we film and edit it into something you are proud to show.
For when it needs real strategy behind it.
We shape what to say through the Strategy System, then script and film it. Built for higher-stakes stories.
Review build, July 20. This stamp comes off before it goes public.